How to Make Your Website Mobile FriendlyBy: stratnap Post on: September 27th, 2018 in Technology Tips
It’s an understatement when we say most people access the internet with a mobile device. In this year alone, 52% percent of global internet usage was through a smartphone/mobile device. And that number is expected to grow well into next year, as it has been for the past decade.
Why’s that important? Because it means your website should be mobile friendly. If it isn’t, you’re missing out on a gigantic chunk of potential traffic. At its current rate, mobile activity will replace stationary desktops and traditional PC setups, meaning you want to stay ahead of the trend.
“Okay, I get it,” you say. But where to start and how to begin? Well, this quick guide will put you on the right path to create a mobile friendly website. Keep in mind there are plenty of ways to do this, but we’ll cover some essentials first.
1 – Design
If you are design-savvy enough or have the capital to use third-party services, it’s time to consider design. Larger logos, menus easy to navigate, information that’s simple to find, and so on. This is because mobile devices have smaller screen real estate. It’s also because they perform differently based on the device.
2 – Compress Media
Speed is critical for mobile access. Again, all smart devices operate with different resources. Most can browse well enough, but even the newest smartphone can be slowed by media intense design.
Images and other high-quality media should be compressed as a result.
3 – Rearrange Info
Depending on the nature of your website, you want certain bits of info to be discoverable with greater ease. For instance, are contacts a crucial part of your e-business? Make those simple to find and visually appealing.
4 – Keep Autocorrect On
Typing with a smartphone can get tricky. Imagine searching for info on a website. Enabling autocorrect allows users to browse through content with greater ease.
Remember, the more frustrated a person gets, the less time they are willing to spend viewing your content.
5 – Responsive Design
Critical for optimal performance and SEO, responsive design is a priority if you’ve got the resources for it. Again, this requires a professional touch, so use on staff talent or look to third-party assistance.
Responsive design will allow users to see content in a mobile-friendly format, without cutting out said valuable content.
6 – Viewport
This meta tag is also crucial for great mobile performance. The viewport tag adjusts and scales for different screen sizes. As you can imagine, seeing that there are all sorts of mobile devices out there, you will need something to accommodate each visitor.
Not so bad, right? While some will require additional help, other changes are straightforward and can get your website mobile friendly, fast.
It’s also a good idea to research SEO trends and see how they change. The methods which guarantee healthy mobile traffic today could change tomorrow. But now that you know, you can access this massive market and user base.